Born from a mother's love and a daughter's dream.
It started with a Sunday morning shopping trip that ended in disappointment. Clara and her daughter Maye spent hours searching for pieces that felt both timeless and effortless — clothes that were beautiful without trying too hard. They found nothing that truly spoke to them.
So they decided to build it themselves. Clara brings decades of effortless British style. Maye brings the eye for what modern women actually want to wear. Together, they handpick every single piece in this collection — with one question in mind: would we wear this ourselves?
Clara & Maye London isn't just a shop. It's a carefully curated edit of pieces that feel like they were made for real life — from Sunday mornings to Saturday nights. Fashion that understands you.
— Clara & Maye 🤍 Shop The Collection
The Clara & Maye Edit
Every piece is personally selected. We only add something to the collection if we'd wear it ourselves. No fillers. No fast fashion noise.
We believe in pieces that outlast the season. Style that feels effortless today and just as relevant next year.
From Sunday brunches to busy weekdays — our edit is designed to move with your life, not against it.
Style isn't about following trends. It's about knowing exactly who you are — and dressing like it.
Fashion you can trust, delivered with care.
We know that shopping online requires trust. That's why we've made it as simple and reliable as possible — from the moment you browse to the moment your parcel arrives at your door.
- Free UK delivery on orders over £50
- Easy 30-day returns — no questions asked
- Tracked & insured shipping on every order
- Secure checkout — SSL encrypted
- Friendly customer support within 24 hours
- Every piece quality-checked before dispatch
